Tag: Consumer trends
More Acceptance, Not More Umbrellas! #CashlessConvo
As a frequent traveler between London and New York I appreciate the amenities both cities have to offer. The Big Apple might just follow the UK capital’s path in promoting public bikes, but New York definitely has an edge in card-friendly cabs. As one of MasterCard’s most fervent ambassadors for a world beyond cash I …
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Flip the Coin, It’s Time to Change: No Cash Day in Italy
Geronimo Emili is the founder of NoCashDay.org and the promoter of “No Cash Day” initiative in Italy Italy is a beautiful and ancient place, and I’ve always been awestruck by the ancestral relationship that we’ve had with coins. In Rome, the city where I live, I often visit the ancient ruins of “Mercati di Traiano”, …
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NFCNews | MasterCard ranks countries for ‘Mobile Payments Readiness’
Is your country ready for Mobile Payments? Check out our latest research
MasterCard Says Early Days for Mobile Payments Adoption with No Two Markets the Same
Singapore, Canada, United States, Kenya and South Korea Most Ready to Adopt Young and affluent will drive early adoption Study identifies need for more industry partnership To tweet this release and related images, copy and paste http://bit.ly/J9mHZu to your Twitter handle with the hash tags #MasterCardCTIA and #MobilePayments Purchase, N.Y. – May 7, 2012 – MasterCard Worldwide …
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Introducing a Simple and Smart way to Know Your Mobile Device is MasterCard PayPass Ready
Ever notice some products get a “stamp of approval” by various companies? They might be “Bluetooth-Ready,” have “Intel Inside,” receive the Good Housekeeping “Seal of Approval” or labeled “Energy Star Certified.” These logos – or brand marks – let you know you’re buying a product that is “approved” by a company or association. For example, …
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