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Beyond the Transaction: Every Transaction Has a Story
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Six Things to Know About Debit and Credit Card Security

EMV lockDebit and credit card security remains in the headlines and top of mind for many people. In reality, MasterCard cards offer more protection than you might realize. Let’s take a look:

  • Electronic payments are almost always more secure than cash. Electronic payments typically offer protections or, at minimum, electronic trails from where payments start to where they end up. Just try to track or reclaim cash if it fell or was taken from a pocket.
  • Identity Theft Resolution Assistance helps cancel lost or stolen cards. All MasterCard-branded credit, debit, prepaid and small business cards issued in the U.S. will carry Identity Theft Resolution Assistance. The program helps cardholders cancel missing cards and alert credit reporting agencies to losses. It also searches for stolen personal and confidential data online.
  •  Zero Liability Policy means consumers are not held responsible for fraudulent card use in stores, online or at ATMs. MasterCard protects U.S. PIN and ATM transactions with Zero Liability, meaning cardholders are not responsible if our branded consumer or small businesses cards are fraudulently used in stores, online or at ATMs. This is in addition to coverage already provided on signature debit and credit transactions.
  • Emergency Assistance virtually anytime, anywhere and in any language. MasterCard Global Service helps with emergency card replacement or cash advances and finding ATM locations, either around the corner or around the world.
  • Extended Warranty protects the value of purchases. Extended Warranty doubles the original manufacturer’s or U.S. store brand warranty for up to an additional 12 months on most products purchased with an eligible MasterCard card.
  • Chip cards are coming to the U.S. Traditional U.S. credit and debit cards are being replaced by cards with micro- or computer chips embedded in them. Extremely difficult to counterfeit or copy, the cards provide even better protection against fraud.

“Fraud prevention and detection is a 24/7 job at MasterCard. The changes that we’re making in cardholder protection combined with our efforts to move the U.S. payments industry to EMV chip technology will help deliver safer shopping experiences to consumers,” said Chris McWilton, president, North American Markets for MasterCard.