Tokyo, November 7, 2017 – Mastercard which signed a Partnership Agreement to be a Worldwide Partner of “Rugby World Cup 2019 in Japan,” announced that it has upgraded three athletes to the rank of Mastercard Ambassador: namely, Michael Leitch, representing Japan national team captain, Akihito Yamada (also representing Japan) and New Zealand star Dan Carter, three-time winner of the prestigious World Rugby Player of the Year award.
Mastercard Rugby World Cup 2019 Ambassadors (from the left, Michael Leitch, Akihito Yamada and Dan Carter)
The Mastercard RWC 2019 Ambassadors will help bring the RWC to life for Mastercard which always looks to connect its customers and cardholders with priceless possibilities. Via Priceless Experiences, consumer promotions or Meet and Greets the ambassadors will be a key element of Mastercard’s RWC 2019 activation plan. Mastercard has a long history in sports sponsorships and always looks to enhance the fan experience and provide its cardholders with exclusive benefits and priceless experiences.
Following the announcement of the ambassadors, Nandan Mer, Division President for Japan, Mastercard, commented, “All employees are extremely delighted at the inauguration of ambassadors Michael Leitch and Akihito Yamada, who represent the host nation, as well as rugby world legend Dan Carter, who has been a Mastercard ambassador since 2014. As a Worldwide Partner we look forward with excitement to delivering value-added priceless experiences linked to this tournament for rugby fans throughout the world, to all Mastercard members and partner companies.”
Mastercard is offering those who apply for tickets using their Mastercard the chance to receive a double entry in the ticketing ballot for the opportunity to secure tickets to each of the matches they apply for. Fans will be able to apply for tickets with via a ballot system from January 2018.
Priceless Experiences and Benefits
As part of the agreement, Mastercard will look to package ‘Priceless’ experiences such as Man of the Match, helping fans to get closer to the tournament and the athletes they love. Mastercard will also provide exclusive benefits for cardholders to use their Mastercard through Rugby World Cup 2019.
Mastercard (NYSE: MA), www.mastercard.com, is a technology company in the global payments industry. We operate the world’s fastest payments processing network, connecting consumers, financial institutions, merchants, governments and businesses in more than 210 countries and territories. Mastercard products and solutions make everyday commerce activities such as shopping, traveling, running a business and managing finances easier, more secure and more efficient for everyone. Follow us on Twitter @MastercardNews, join the discussion on the Beyond the Transaction Blog and subscribe for the latest news on the Engagement Bureau.
About Rugby World Cup
Rugby World Cup 2019 in Japan is the ninth edition of rugby’s showcase global event and the first in Asia. The world’s top 20 national teams will play in 48 matches hosted across 12 match cities for the right to lift the iconic Webb Ellis Cup and be crowned world champions. Rugby World Cup is the sport’s financial engine, generating approximately 90 per cent of World Rugby’s revenues for reinvestment in the global game over the four-year cycle. The record-breaking success of England 2015 is enabling World Rugby to invest ￡245.8 million in the sport by 2020, eclipsing the previous 2013-16 ￡201 million investment injection by 22 per cent. All the latest news can be found at www.rugbyworldcup.com and via @rugbyworldcup across Twitter, Facebook and Instagram.
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