This MasterCard Priceless Performance, held days before her highly anticipated album release, will give fans the opportunity to experience both her greatest hits and some new music live
Tweet: #MasterCard opens access to @GwenStefani #Priceless Performance in Tokyo to all fans #PricelessJapan http://news.mstr.cd/1pjkyEC
Tokyo, 29 February 2016 – MasterCard Priceless Japan today announced that access to the MasterCard Priceless Performance with Gwen Stefani in Tokyo will be open to all fans beginning March 1, following a pre-sale period exclusively for MasterCard cardholders. The performance will be Gwen’s first concert in Tokyo in eight years and will be held at Zepp Divercity, on Wednesday, March 16, 2016. Tickets for this premium, one-night-only performance presented by MasterCard are available via www.priceless.com/japan, Lawson Tickets, Ticket Pia, and e-Plus.
Having recently announced that her first album in nearly a decade, This Is What The Truth Feels Like (Universal Music Japan), will be released just two days after this Priceless Performance, the show is a unique opportunity for Japanese fans to experience a rare, live performance of the hits that span Ms. Stefani’s impressive career.
A Grammy® Award-winner, fashion icon, and MasterCard Global Ambassador, Gwen Stefani said, “My partnership with MasterCard has brought us from Los Angeles to New York and now to Tokyo – one of my favorite places in the world – delivering amazing experiences, unique access and once-in-a-lifetime moments. I am so excited to play fan favorites as well as a few new songs for lucky MasterCard cardholders and my most passionate Japanese fans at this Priceless Performance concert.”
In addition to this Priceless Performance, Ms. Stefani will be hosting a number of unforgettable, one-of-a-kind experiential programs in partnership with MasterCard during Mercedes-Benz Fashion Week Tokyo (MBFWT), designed to inspire Japanese cardholders to experience and re-discover the very best of Japanese culture.
MasterCard Priceless Japan connects local cardholders to their passions – Shop; Eat; Play; Stay – and helps them experience the best Japan has to offer in new and exciting ways. Visit www.priceless.com/japan to learn more about how to unlock exclusive benefits that money simply cannot buy.
MasterCard (NYSE: MA), www.mastercard.com, is a technology company in the global payments industry. We operate the world’s fastest payments processing network, connecting consumers, financial institutions, merchants, governments and businesses in more than 210 countries and territories. MasterCard’s products and solutions make everyday commerce activities – such as shopping, traveling, running a business and managing finances – easier, more secure and more efficient for everyone. Follow us on Twitter @MasterCardAP and @MasterCardNews, join the discussion on the Beyond the Transaction Blog and subscribe for the latest news on the Engagement Bureau.
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