As part of its campaign: A Ball Can Start Something Priceless

WATERLOO, 25 May 2018 BRIT artist Lincoln Townley has been commissioned by Mastercard to create an iconic portrait of referee Pierluigi Collina to celebrate the UEFA Champions League final.

The Official Sponsor of the UEFA Champions League, Mastercard, chose the London born artist to reflect the iconic status of the globally watched UEFA Champions League as part of its campaign ‘a ball can start something priceless’ which aims to bring families together to create special moments and unique memories.

The mixed media painting finished in diamond dust was unveiled by Lincoln in the build-up to highly anticipated final between Liverpool and Real Madrid in the Ukrainian capital of Kiev this weekend.

Lincoln has achieved global recognition and success with his ICONS collection – a study of famous actors, sporting legends and musicians, including people who have achieved international success.

Lincoln has been commissioned to paint many of the world’s biggest icons including Pele, Ronaldinho, Kate Moss, Al Pacino, Leonardo Di Caprio, Mohammed Ali, David Bowie and many others.

The commission to paint the legendary Italian referee Collina comes just after it was announced that Lincoln will exhibit his new collection at the world famous La Biennale in Venice at the prestigious Palazzo Bembo on The Grand Canal.

Jeanette Liendo SVP Marketing Europe Mastercard said: “It is only fitting that Collina is being added to the line of legends and heroes in Lincoln’s ICON series in the year that we are celebrating how a ball can Start Something Priceless. The portrait of the world’s most famous referee deserves to sit alongside footballing stars Pele and Ronaldinho. The artwork is a perfect expression of the joy of football ahead of this weekend’s UEFA Champions League Final”   

Lincoln Townley said: ““It was a great honour to paint Pierluigi Collina, the greatest football referee of all time. He is a perfect addition to the globally recognized ICONS collection representing legends who have achieved international success. Collina is instantly recognisable and he is an enigma which I found interesting to paint.”

Pierluigi Collina said about the artwork: “I am honoured to be included in such a prestigious line-up amongst some footballing and cultural heroes. Lincoln has done a fantastic job. For me, this piece shows how Football can bring art and football communities together to celebrate. It is the beautiful game and it can be a powerful tool for good”

 

For further information please contact:

Joe Satari: joe@talkertailor.com / 07715 690 330

NOTES TO EDITORS:

@MastercardEU

#StartSomethingPriceless

About Mastercard

Mastercard (NYSE: MA), www.mastercard.com, is a technology company in the global payments industry.  Our global payments processing network connects consumers, financial institutions, merchants, governments and businesses in more than 210 countries and territories.  Mastercard products and solutions make everyday commerce activities – such as shopping, traveling, running a business and managing finances – easier, more secure and more efficient for everyone. Follow us on Twitter @MastercardEU, join the discussion on the Beyond the Transaction Blog and subscribe for the latest news on the Engagement Bureau.

About Lincoln Townley:

The self-taught artist has struggled against an established art market and is now collected across the world including America, Australia, the Middle East and Europe.

Last year Lincoln sold a diamond encrusted portrait of the late Princess Diana for a personal record-breaking £1million, beating his previous record of £510,000 set by his painting of Mohammed Ali.

Townley will use the Venice exhibition to unveil his Behind the Mask collection, valued at over £5million. The exhibition has been planned for eight months and will take place in May, 2019.

“Sir Michael Caine recently described him as the new Andy Warhol, and others see a Francis Bacon-like quality in his work. The value of his work has risen 200% in the last two years alone.”

www.lincolntownley.com.

About La Biennale:

The Venice Biennale has been established for over 120 years and is one of the most prestigious cultural institutions in the world. Established in 1895, the Biennale has an attendance of over 500,000 visitors at the Art Exhibition every year. The history of the La Biennale di Venezia dates back from 1895, when the first International Art Exhibition was organised. In the 1930s new festivals were born: Music, Cinema, and Theatre (the Venice Film Festival in 1932 was the first film festival in history). In 1980 the first International Architecture Exhibition took place and in 1999 Dance made its debut at La Biennale.

La Biennale has hosted collections over the years including many British artists such as Henry Moore, Francis Bacon, Lucian Freud, Richard Hamilton, Gilbert & George, Anish Kapoor, Damien Hirst, Tracey Erin, Sarah Lucas and Steve McQueen.