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Priceless Surprises Takeover at Mobile World Congress 2015

Priceless: visitors to the MasterCard booth take a photo wth the UEFA Champions League trophy at the Mobile World Congress on Tuesday, Mar. 03, 2015 in Barcelona. (Marce Martinez/AP Images for MasterCard)

MasterCard is delighting delegates from around the world at Mobile World Congress with Priceless Surprises. From a chance to receive UEFA
Champions League memorabilia and signed collectables from global superstars to an experiential ride, MasterCard is making this year’s show, well of course, “priceless.”

Inside Stand #5D61 in Hall 6, delegates are interacting with the UEFA Champions League trophy, participating in a NFC shopping experience using MasterPass in-app, and having a go at the Priceless Surprises vending machine. Attendees are also capturing their priceless experiences in the booth by taking physical and digital photos at the MasterCard Sharing Box.

To name a few, here are some of the Priceless Surprises at this year’s Mobile World Congress:

  • Signed and framed Justin Timberlake album
  • Rugby World Cup signed memorabilia
  • Official 2015 UEFA Champions League Final Soccer Ball
  • Experiential rides to Priceless destination

For all things priceless at Mobile World Congress 2015 check out our MWC Photo Album.