Absa introduces Masterpass digital wallet for safe and convenient shopping
Johannesburg, South Africa, 19 July 2016 – Absa launched the Absa Masterpass App, a digital wallet powered by Mastercard, enabling South Africans to make safe and easy payments wherever Masterpass is accepted.
Payments via the Absa Masterpass App currently gives people the power to make online purchases using the digital wallet on their smartphones, without needing to carry their bank cards with them. Absa customers will also soon be able to do in-store shopping using Absa Masterpass, with a variety of merchants presently being signed up.
Consumers can store all their MasterCard or other branded credit, debit or cheque card information, and shipping and billing address details securely in the Absa Masterpass digital wallet. This gives them the ability to make secure payments wherever they see the Masterpass logo, without the hassle of entering these details each time they purchase an item using their Masterpass digital wallet.
“The global banking industry is faced with an ever-changing landscape as customers opt to migrate to digital channels,” says Willie van Zyl, Head of Card Issuing, Absa Retail and Business Banking. “We are seeing a huge change in the way our customers shop and pay for things and the Absa Masterpass App is another step on our mobile banking journey as we respond to the changing needs of our customers. It also gives them access to a smooth shopping experience – from start to finish and in real time. It allows people to conduct the transaction of their choice through the channel of their choice – any time and in any place.”
Mastercard launched the digital payment service in South Africa in July 2014. Today, Masterpass is accepted at more than 270,000 merchants globally including a wide range of South African merchants such as Vodacom, Forever Resorts, Lancet Labs, Lottostar, South African Airways, and Takealot among others.
“This positive uptake of Masterpass by merchants and consumers is indicative that digital payments are growing in popularity in South Africa,” says Mark Elliott, Division President for Mastercard, South Africa. “Masterpass also addresses the concern many shoppers have about the safety of online shopping. We have built Masterpass to have a multi-tiered security system to keep consumers’ personal information, including their payment card and account details, safe.”
Downloading, registering and using the Absa Masterpass App is quick and easy. Consumers simply visit the Google and Apple App stores, download the app, register, load their credit, debit or cheque cards (with secure authentication), and delivery address details and begin shopping. Anyone can use the Absa Masterpass App – even non-Absa cardholders. Masterpass also accepts selected PIN-based debit cards such as Maestro, enabling millions of South Africans to make secure online purchases using their PIN-based debit cards.
To pay, consumers simply open the Absa Masterpass App on their mobile device and scan the quick response (QR) code on the website. Then they select the card they wish to use, enter their bank PIN number on their own device, and the transaction is complete.
NOTES TO EDITORS
How does the Masterpass App work?
- Masterpass is a mobile app that offers debit, cheque or credit card customers an alternative way to make online payments.
- Once the app has been downloaded onto a smart phone, load your debit, cheque or credit card details and delivery address into the app, where it is securely stored.
- This app supports both Visa and Mastercard cards. An online payment can be made by simply scanning a QR code using your smart phone to process the payment.
- For online payments, the vendor will also intuitively know where to deliver the goods without you having to re-enter this detail, speeding up the checkout process.
Mastercard (NSYE: MA), www.mastercard.com is a technology company in the global payments industry. We operate the world’s fastest payments processing network, connecting consumers, financial institutions, merchants, governments and businesses in more than 210 countries and territories. Mastercard products and solutions make everyday commerce activities – such as shopping, traveling, running a business and managing finances – easier, more secure and more efficient for everyone. Follow us on Twitter: @MastercardMEA and @MastercardNews join the discussion on the Beyond the Transaction Blog and subscribe for the latest news on the MEA Engagement Bureau.
About Absa Bank
Absa Bank Limited (Absa Bank) is a wholly owned subsidiary of Barclays Africa Group Limited, which is listed on the Johannesburg Stock Exchange and is one of Africa’s largest financial services groups. Absa offers a range of retail, business, corporate and investment banking and wealth management products and services primarily in South Africa and Namibia.
Barclays Africa is 50.1% owned by Barclays Bank PLC (Barclays). At 31 December 2015, we had 847,8 million shares in issue and a market capitalisation of R121.6 billion. We operate in 12 countries with almost 40 thousand permanent employees and we more than 12 million customers.
Barclays Africa’s registered head office is in Johannesburg, South Africa and it has majority stakes in banks in Botswana, Ghana, Kenya, Mauritius, Mozambique, Seychelles, South Africa, Tanzania (Barclays Bank Tanzania and National Bank of Commerce), Uganda and Zambia. It also has representative offices in Namibia and Nigeria. Barclays Bank PLC has operations in Egypt and Zimbabwe which are an integral part of Barclays Africa’s African business and continue to be run by Barclays Africa operationally.
For further information about Barclays Africa, please visit www.barclaysafrica.com.
Mastercard: Birgit Deibele, MasterCard, firstname.lastname@example.org, +27 11 780 3958
Cindy-Lee Minnaar, Idea Engineers, email@example.com, +27 11 803 0030
Liezl Squier, Absa Media Relations, Liezl.firstname.lastname@example.org, +27 82 375 3554
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