As the world becomes increasingly urban, it also becomes clear that cities have more in common than meets the eye. Urban centers from Seattle to Sydney and São Paulo face similar challenges, such as providing basic housing and transportation, education and employment to their growing populations.
Mastercard believes the answer lies in rethinking the way cities and businesses work together – and how we move the conversation from sharing challenges to jointly unlocking possibilities.
This is the inspiration for City Possible, a new approach that brings together global cities, joins them up with a united private sector, and focuses on “making tech work for people”. When we connect forward-thinking leaders from cities, businesses, communities and academia to co-create, they can build more robust solutions for people everywhere.
Imagine delivering social disbursements on a card that can be used in any store, or informing urban planning with actionable data insights, or making it easier for commuters to get around a city simply by tapping their phone. These are all actual examples of how Mastercard works with its partners to make urban experiences more connected and more inclusive.
Next week at CityLab Detroit, Mastercard will join urban leaders from around the world to discuss ways to create opportunity for all. On October 29 and 30, Mastercard executives will participate in a number of sessions at the event:
Monday, October 29
- 12:30 – 1:00 p.m.: Miguel Gamiño, executive vice-president for global cities will host an ‘exchange’ session to discuss public-private collaboration for urban development.
- 1:15 – 2:15 p.m.: Miguel Gamiño, will introduce a break-out session on “How Far Should Cities Go to Woo Big Employers?”.
Tuesday, October 30
- 9:25 – 9:40 a.m.: Mike Froman, vice chairman and president of strategic growth will join a conversation on “Making the Digital Economy Work For All” on the main stage.
- 12:30 – 1:30 p.m.: Parag Mehta, executive director, Mastercard Center for Inclusive Growth will host an ’exchange’ session on advancing inclusion through research, data philanthropy, and community engagement.
Be sure to visit the Engagement Bureau and follow us on Twitter for updates on CityLab Detroit. If you are a member of the media planning to attend, please contact the team to set up a meeting.
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