President Mastercard, Colombia and Ecuador
As president of Mastercard for Colombia and Ecuador, Marcela Carrasco is responsible for expanding relationships with customers in these markets through an interactive management style, ensuring the development of new business opportunities and establishing competitive and quantifiable strategies. Carrasco is also in charge of developing new products, services and programs designed specifically for Colombia and Ecuador.
Before joining Mastercard, Carrasco held important roles at several Colombian banks. Throughout her more than 13 years of experience, she has managed different card products and credit portfolios as well as consumer lines of credit in the vehicle, education and travel segments.
Carrasco has also served as commercial VP responsible for the management of the branch network, sales force and various product lines at Banco Superior. During this time, she was responsible for the Diners Club portfolio, which held a strong market share position in the Colombian market at the time.
Her extensive knowledge and experience in the electronic payments industry are key factors that have contributed to the success of Mastercard in this region.