MasterCard’s digital payments platform redefines the meaning of “quick service restaurants” by making online and in-app payments faster and more convenient with one-click
PURCHASE, N.Y. – July 27, 2015—Consumers who want to purchase and pick up their food quickly and easily will soon be able to do so at more of their favorite restaurants. Later this summer, the BURGER KING® brand will expand its use of MasterPass to its BURGER KING® app which offers exclusive deals and allows users to locate the nearest BURGER KING® restaurant, explore the BURGER KING® menu, and pay directly with their phone. BKDelivers.com was one of the first original merchants to use the digital payments platform when it launched in 2013. Starting this fall, Firehouse Subs will begin accepting MasterPass for faster, easier and more convenient online ordering from FirehouseSubs.com.
MasterPass enables consumers to pay for the things they want with the security they demand, online or in app, using any device. Now accepted in 23 countries, the platform securely stores payment and shipping information, which is readily accessible when a consumer checks out using the, “Buy with MasterPass” button and logs into their account.
“Quick service restaurants are focused on providing quality food as conveniently as possible,” said Michael Cyr, group executive, U.S. Market Development, MasterCard. “With MasterPass, consumers can go online, place their order and pay with just one click—the hassle of entering delivery and billing information is eliminated, meaning less time they’ll be waiting for their meal.”
“Firehouse Subs is excited to harness this new mobile payment technology on FirehouseSubs.com,” said Vince Burchianti, Chief Financial Officer, Firehouse of America, LLC. “Innovation and exceptional customer service are two core values that MasterPass and Firehouse Subs share, and by moving in this direction, Firehouse Subs is able to simplify the checkout process and provide our guests a simple, convenient and secure way to place online orders.”
U.S. consumers can set up a MasterPass account by visiting the MasterPass website or by signing up with a participating bank such as Citibank. MasterPass is a simple, convenient, trusted digital platform for faster, safe shopping at thousands of online merchants. It makes online shopping simple by storing your payment and shipping information in in a single, secure location.
MasterPass is currently available in 23 countries around the world including Australia, Belgium, Brazil, Canada, China, Czech Republic, France, Germany, Hong Kong, Hungary, Italy, Korea, New Zealand, Poland, Romania, Russia, Singapore, South Africa, Taiwan, Turkey, United Arab Emirates, the United Kingdom and the United States. Launched in 2013, MasterPass by MasterCard is free, easy to set up, and available anywhere you see the MasterPass button. It is accepted at 250,000 merchants globally.
MasterCard, www.mastercard.com, is a technology company in the global payments industry. We operate the world’s fastest payments processing network, connecting consumers, financial institutions, merchants, governments and businesses in more than 210 countries and territories. MasterCard’s products and solutions make everyday commerce activities – such as shopping, traveling, running a business and managing finances – easier, more secure and more efficient for everyone. Follow us on Twitter @MasterCardNews, join the discussion on the Beyond the Transaction Blog and subscribe for the latest news on the Engagement Bureau.
About the Burger King Brand
Founded in 1954, the BURGER KING® brand is the second largest fast food hamburger chain in the world. The original HOME OF THE WHOPPER®, the BURGER KING® system operates more than14,000 locations in approximately 100 countries and U.S. territories. Almost 100 percent of BURGER KING® restaurants are owned and operated by independent franchisees, many of them family-owned operations that have been in business for decades. The BURGER KING® brand is owned by Restaurant Brands International Inc. (TSX,NYSE:QSR), one of the world’s largest quick service restaurant companies with more than $23 billion in system sales and over 19,000 restaurants. To learn more about Burger King Corporation, please visit Burger King Corporation’s website at www.bk.com or follow us on Facebook and Twitter.
About Firehouse Subs
Firehouse Subs® is a fast casual restaurant chain with a passion for Hearty and Flavorful Food, Heartfelt Service and Public Safety. Founded by brothers and former firefighters Chris Sorensen and Robin Sorensen, Firehouse Subs is a brand built on decades of fire and police service, steaming hot subs piled higher with the highest quality meats and cheeses and its commitment to saving lives through the creation of Firehouse Subs Public Safety Foundation®. The founders are the real deal, the food is their creation and the company is built upon a family of franchise operators who share their same passion for serving others. In 2014, Firehouse Subs debuted nationwide a new low-calorie menu, Under 500 Calories. Firehouse Subs consistently ranks No. 1 among fast casual brands in the categories of food quality, friendly service and taste and flavor. In 2015, Firehouse Subs was ranked No. 1 consumer choice for welcoming and comfortable atmosphere by Technomic’s 2015 Chain Restaurant Consumers’ Choice Awards, and the brand produced the second-fastest growth in U.S. franchise units as ranked by Nation’s Restaurant News.
BURGER KING CORPORATION
Liz Anderson, Public Relations Manager
904.886.8300 Ext 305
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