Installs New Tap & Go(TM) Payment Readers to Increase Speed and Convenience at the Point of Sale
PURCHASE, N.Y., Oct 07, 2011 (BUSINESS WIRE) –MasterCard Worldwide today announced that SUBWAY(R), the world’s largest submarine sandwich franchise, will accept MasterCard(R)PayPass(TM) contactless payments at more than 7,000 U.S. locations by the end of the first quarter of 2012. Consumers will now have a quick, convenient option to pay for their meal by simply tapping a MasterCard PayPass-enabled card or device at the register.
“Our fans are accustomed to having choices when they walk through our doors,” said Tony Pace, Senior Vice President and Global Chief Marketing Officer, SUBWAY(R) Franchisee Advertising Fund. “Now with MasterCard PayPass, they’ll have another payment choice that is convenient and easy to use.”
Amid growing preference for electronic payments over cash and check, consumers are increasingly turning to contactless payments. As of the second quarter of 2011, nearly 100 million PayPass-enabled cards and devices have been issued worldwide. Whether enabled via a phone, card, key fob, mobile payment tag or other device, MasterCard’s PayPass technology offers consumers a simple, easy and convenient way to pay for goods and services at 341,000 merchant locations worldwide.
“Since 2002, MasterCard has been at the forefront of contactless payment innovations, bringing the convenience and speed of PayPass technology to both consumers and merchants,” said Mario Shiliashki, Senior Vice President and Group Head, U.S. Emerging Payments, MasterCard Worldwide. “SUBWAY’s decision to provide PayPass acceptance is a testament to the popularity of contactless payments and our shared goal of providing consumers a faster and more convenient payment experience and a more enjoyable dining experience.”
With MasterCard PayPass, SUBWAY customers simply tap their PayPass-enabled MasterCard card, phone or device on a PayPass-accepting reader at check-out. MasterCard PayPass does not require customers to sign receipts for purchases under $50, further speeding up the transaction. MasterCard PayPass is currently accepted within several merchant categories where speed and convenience are essential, such as quick-service restaurants, retail, airports, sports stadiums and arenas, supermarkets, vending machines, and taxis.
About SUBWAY(R) Restaurants
Headquartered in Milford, Connecticut, and with regional offices in Amsterdam, Beirut, Brisbane, Miami and Singapore, the SUBWAY(R) chain was co-founded by Fred DeLuca and Dr. Peter Buck in 1965. Their partnership, which continues today, marked the beginning of a remarkable journey – one that has made it possible for thousands of individuals to build and succeed in their own business.
In the 2011 Zagat(R) Fast Food Survey, for the third year in a row, the SUBWAY(R) brand was ranked “number one” by consumers in the “Most Popular,” “Top Service” and “Healthy Options” categories for food brands with 5,000 or more locations.
For more information about the SUBWAY(R) chain, visit www.subway.com.
Find us on Facebook: Facebook.com/subway.
Follow us on Twitter: twitter.com/subwayfreshbuzz.
SUBWAY(R) is a registered trademark of Doctor’s Associates Inc.
MasterCard (NYSE: MA) is a global payments and technology company. It operates the world’s fastest payments processing network, connecting consumers, financial institutions, merchants, governments and businesses in more than 210 countries and territories. MasterCard’s products and solutions make everyday commerce activities – such as shopping, traveling, running a business and managing finances – easier, more secure and more efficient for everyone. Learn more at www.mastercard.com, follow us on Twitter @mastercardnews or join the conversation on The Heart of Commerce Blog.
SOURCE: MasterCard Worldwide
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