Osaka’s rise reflects the Asia Pacific region’s growing influence and impact internationally LONDON, May 23, 2019 – Mastercard, one of the world’s most active sponsors of major sporting events, today announced it is partnering with two-time Grand Slam champion Naomi Osaka. It is the first time Mastercard has added a current number one tennis player …
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LONDON, May 21, 2019 – Mastercard, one of the world’s most active sponsors of major sporting events, is strengthening its commitment to women’s football. The move sends a powerful signal for gender equality in sports and demonstrates a continued focus on gender balanced marketing. Mastercard has been a long-standing advocate of the importance of diversity, …
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Mastercard Melody to come to life at Mastercard Sensory Lab during GRAMMY® Week and in new U.S. ad with Camila Cabello  Purchase, NY – February 8, 2019 – Setting a new tempo for brand expression, Mastercard debuts its sonic brand identity, a comprehensive sound architecture that signifies the latest advancement for the brand. Wherever consumers …
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From behind-the-scenes access to intimate performances, collab brings fans closer to the music January 22, 2019 – PURCHASE, N.Y. – Mastercard today announced a deal with GRAMMY nominated, chart-topping recording artist Camila Cabello focused on the delivery of truly unforgettable fan experiences for Mastercard cardholders and Camilizers. Kicking off next month, Mastercard will start to …
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Digital Payment Company Adapts to a Digital Environment in a Move to Become a Symbol Brand CES, Las Vegas – January 7, 2019 – Mastercard today announced that it is dropping its name from its iconic brand mark in select contexts. The interlocking red and yellow circles, referred to as the Mastercard Symbol, will now …
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