Edi Mbaiga: Kionect Launches for Nairobi’s Smallest Shopkeepers
A single mother of two, to Edi her shop is the lifeline for her family. “This shop is everything to me,” she said. “Everything for my two kids and my father, who I take care of comes from here.” The shop that Edi owns is a tiny shack from where she sells fruits, vegetables, dried fish and every-day things like flour, soap and detergent. She started taking care of the shop seven years back. “I was born into business,” she says as her little store has handed over to her from her father. She is a stone’s throw away from her wholesaler, Kaskazi and it is easy for her to pick up what she needs but her day to day dealings is run with cash because she feels it is easy. She had previously taken financial help from M-Shwari, M-Pesa personal loan but found it hard to manage with her father falling ill at the same time. For her day to day needs she sometimes turns to her father for loans.
When we asked Edi what her plan is for her business, she said she would like to expand her store. “There is no space to add to the store front but I do have an area at the back that I can expand to.” She is waiting for the right time to do that and she would be willing to take a loan from the bank. With Kionect’s SMS ordering and the launch of the loan program with Musoni, Edi can hope to expand her business and also put away her cash for simple things like having extra for food and paying school fees for her children.