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Europe’s experience economy set to spring forward

In a year when multiple global sporting events, music artist tours and international film festivals are set to take place in Europe, Mastercard is releasing new research that deep dives into what is driving people to prioritise spend on experiences in this global hub for tourism.

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Perspectives

Explore insightful and personal stories from thought leaders and industry experts

Trust
The future of consumer credit: No one-size-fits-all solution

The varied nature of consumer credit markets across Europe means there’s no ‘one-size-fits-all’ solution for the future of pay solutions. Instead, customers have the opportunity to revamp their credit value proposition in a variety of ways.
Inclusion
Access to capital — and childcare: How this program for Ukrainian women entrepreneurs helped them thrive in Poland

For these mothers who fled Ukraine, a support program offering childcare helped them nurture their business at the same time.
Inclusion
Why investing in women matters now more than ever

International Women’s Day is a time to reflect, renew and refocus our efforts towards the pursuit of inclusion and equality within the workplace and beyond. Because when we design a better world for women, it creates limitless possibilities for everyone.   
Commerce
Where skiers go to splurge or save

Consumers have shown a consistent demand for experiences since the pandemic, particularly in the travel sector, and skiing has benefitted from that continuing trend.

Innovation
Biometrics will soon replace passwords once and for all

Mastercard has launched a biometric-based authentication service to make digital interactions as simple as they are secure.
Inclusion
'If you don’t have an age strategy, you don’t have a growth strategy'

As workforce demographics change, Lyndsey Simpson of the U.K. startup 55/Redefined, part of the Mastercard Start Path Emerging Fintech program, is at the forefront of ensuring age diversity in employment.

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Press Releases

April 2024
April 22, 2024
UniCredit switches to Mastercard Touch Card™ with accessibility features for blind and partially sighted people

April 17, 2024
‘Mastercard For Fintechs,’ launched to support the dynamic fintech ecosystem in Western Europe

March 2024
March 26, 2024
Europe’s experience economy set to spring forward

March 21, 2024
ING and Mastercard partner to enhance the online shopping experience for customers

March 14, 2024
Mastercard Lighthouse presents the participating companies of the Spring Class 2024

March 11, 2024
Mastercard and Nexi team up to advance open banking payments across Europe

March 7, 2024
Work / Life divide: Just a quarter of women believe they are financially supported in the workplace, Mastercard reveals

March 4, 2024
ING and Mastercard introduce Touch Card; a credit card with a new, angular notch

February 2024
February 7, 2024
From own goals to penalty shoot deciders: Mastercard launches its Web3 UEFA Champions League trivia competition to crown most knowledgeable football fans

February 5, 2024
Mastercard and Pagero partner to expand businesses access to seamless digital payments

February 5, 2024
Mastercard and Last Mile Solutions launch a universal payment-terminal solution for EV charging in Europe

January 2024
January 25, 2024
Mastercard strengthens collaboration with Booking.com to remove payment friction for travel partners

January 24, 2024
TOMRA partners with Mastercard to drive seamless payments for takeaway packaging reuse system

January 23, 2024
Mastercard opens door for Strive EU Innovation Fund applications

2023
December 4, 2023
Winners of Mastercard’s Lighthouse Fall 2023 programs announced

November 16, 2023
Calling all gamers: The Mastercard Gamer Academy is open for submissions

November 2, 2023
Mastercard partners with Live Nation to offer exclusive live music benefits and experiences for cardholders around the world

November 2, 2023
Hospitality sector set for festive cheer this Christmas as spend on restaurant dining is forecast to increase 14.4%

November 2, 2023
Barclays increases transparency of credit card transactions with Mastercard and Ethoca

October 12, 2023
NatWest and Mastercard make it easier and quicker for customers to shop online

October 5, 2023
Mastercard names former head of UK's Government Communications Headquarters as senior advisor

October 4, 2023
Mastercard SpendingPulse: Meaningful experiences top Europe’s summer spending for another year

September 27, 2023
E-Cars: User-friendly payment solution developed for e-charging stations

September 25, 2023
Mercedes-Benz teams up with Mastercard to introduce native in-car payments at the pump

September 19, 2023
Saxo Bank and Mastercard launch open banking payments for investment accounts

September 12, 2023
Mastercard and Paysend expand global collaboration to enhance cross-border payments for SMEs

September 7, 2023
20 Nordic and Baltic fintech and impact tech companies join the Mastercard Lighthouse fall class of 2023

September 5, 2023
Rugby’s social impact uncovered: Mastercard report reveals five trends and 15 pioneers shaping the sport ahead of the Rugby World Cup 2023

August 8, 2023
Czechs invited to join Mastercard and foodora in helping to fund school meals for vulnerable children in Ukraine

July 12, 2023
Europe's family-run businesses at odds over digital future

July 10, 2023
Lufthansa Group and Miles & More enter into new partnership with Deutsche Bank and Mastercard

July 7, 2023 | Inclusion
Mastercard launches new podcast series 'The Pride Side'

July 6, 2023
Virta, Mastercard and Worldpay from Fis enable card payments for all EV charging stations in Europe

June 28, 2023
A new era for the Euro

June 28, 2023
A new era for the Euro

June 12, 2023
Mastercard launches priceless.com in Israel

June 9, 2023
Mastercard and UEFA Foundation for Children join forces to give the joy of football back to children in the earthquake zone

June 7, 2023
The Netherlands becomes first country to launch fully contactless public transport payments system nationwide

June 6, 2023
Mastercard launches new open banking innovation in Europe to accelerate financial inclusion

June 1, 2023
Deutsche Bank uses recycled plastic for cards

May 31, 2023
Mastercard And Fabrick sign strategic partnership to speed up Embedded Finance

May 26, 2023
UniCredit and Mastercard expand payments partnership

May 26, 2023
Winners of Mastercard’s Lighthouse Spring 2023 programs announced

May 11, 2023
Mastercard Economics Institute releases Travel Industry Trends 2023: Mainland China re-opens, experiences endure, and business travel bounces back

May 2, 2023
Mastercard invests in the oldest fintech in the world – the beehive

May 2, 2023
Five Ukrainian fintechs join Mastercard Start Path Ukraine program to accelerate their growth

April 19, 2023
Digital Jersey signs agreement with Mastercard to accelerate the island’s digital transformation

April 5, 2023
Mastercard accelerates sustainable card efforts

March 22, 2023
New debit card and app launches to help those living with dementia to safely manage spending

March 16, 2023
Mastercard Lighthouse unveils its Spring 2023 class

March 9, 2023
Impact Foundation and Mastercard Center for Inclusive Growth continue to expand support for entrepreneurial women from Ukraine

February 22, 2023 | Inclusion
Universo Card is now more inclusive and sustainable, thanks to partnership with Mastercard

February 20, 2023
Mastercard’s Where To Settle platform to offer new features, job listings and apartment rentals

February 16, 2023
Bartosz Ciolkowski appointed General Manager for Southeast Europe

February 15, 2023
Mastercard launches awareness campaign on diversity in film for Berlinale

February 13, 2023
Lionel Messi unveils Mastercard's new UEFA Champions League mascot kit

February 13, 2023
BBVA adds Mastercard to its corporate expense management solution

January 19, 2023
European passion for sport burns bright as gyms, stadiums, and technology thrive

January 18, 2023
Mastercard Tourism Innovation Hub marks first anniversary announcing two key collaborations in Spain

January 17, 2023
Ubirider and Mastercard partner to provide mobility-as-a-service solutions for transit operators globally

2022
December 13, 2022
TfL celebrates a decade of contactless payment on London’s buses

November 21, 2022
Danish impact startup EcoTree announced as the winner of Mastercard Lighthouse MASSIV

November 21, 2022
Fintech startup Econans is the winner of the prestigious partnership program Mastercard Lighthouse FINITIV

November 15, 2022
Mastercard and Nexi launch carbon calculator in Italy

November 15, 2022
Nickel supports transgender and/or non-binary people by becoming the first french company to offer mastercard’s true name feature for its payments cards

November 14, 2022
Mastercard partners with bpost to launch world-first card to include True Name™ and Touch Card solutions

November 8, 2022
Mastercard and Treezor Expand Strategic Partnership

November 3, 2022
Mastercard launches Strive Czechia to help 250,000 small entrepreneurs succeed in the digital economy

October 19, 2022
Cascais is the first Portuguese city to join Mastercard's global City Possible network

October 13, 2022
New PayPal and Mastercard partnership help businesses adapt to modern workforce and pay casual sellers & customers around the world

October 11, 2022
PostePay and Mastercard launch a solution to digitize payment requests across Italy

September 26, 2022
hi launches world’s first NFT Customizable Card with Mastercard

September 22, 2022
Mastercard partners with Fertagus and Finaro to bring Tap & Ride to Lisbon for the first time

September 20, 2022
Mastercard empowers fintech investment platform NORD.Investments with open banking payments

September 13, 2022
Mastercard enters partnership with Copenhagen Fintech to empower and strengthen collaboration with the Nordic fintech ecosystem

September 8, 2022
Mastercard, Transact Pro, and the Municipality of Jelgava bring City Key™ cards to Latvia for the first time

September 5, 2022
Lionel Messi launches new Mastercard campaign to raise funds for Save the Children

September 1, 2022
Back-to-school season expected to boost retail sales in Europe, according to Mastercard Spendingpulse

September 1, 2022
'Smart Payments' start-ups dominate Lighthouse FINITIV 2022 fall program

September 1, 2022
Five promising Nordic & Baltic impact tech companies join Mastercard’s Lighthouse MASSIV partnership program to scale globally

July 7, 2022
Mastercard launches WhereToStay.pl platform - an online tool presenting average cost of living and income across Poland

July 4, 2022
Paytrail and Mastercard empower millions of open banking payments in the eCommerce landscape

June 29, 2022
mmob joins Mastercard’s inaugural global Start Path Open Banking class to drive the future of open banking

June 28, 2022
Mastercard partners with Freebike to launch the world’s first tap and ride electric bike sharing system in Helsinki

June 27, 2022
GLS first German bank to launch “True Name” Mastercard

June 21, 2022
Mastercard advances social and environmental commitments, outlining progress in annual Sustainability and DEI Reports

June 14, 2022
Mastercard partners with Czakó Farmers’ Market to enable traders to go digital

June 9, 2022
Mastercard partners with Checkout.com and Young Platform to launch Mastercard SendTM in Italy

June 8, 2022
Mastercard announces new Start Path initiative specifically designed for Ukrainian fintechs and entrepreneurs

June 8, 2022
Mastercard SpendingPulse Expands Across Europe with Insights Pointing to Solid Retail Sales Growth

May Insights Show Rebound of In-Store Shopping & the ‘Experience Economy’

June 7, 2022
Mastercard launches open banking feature 'Pay by link' to allow businesses to accept and receive payments anywhere

Mastercard is announcing its latest payments feature, Pay by link, led by its European open banking pioneer Aiia

May 27, 2022
Mastercard player mascots take the centre stage at UEFA Champions League Final

May 26, 2022
International sales and global suppliers key to ensure post pandemic business recovery

May 25, 2022
Warsaw joins the Mastercard City Possible Network

May 25, 2022
Special Effects : One in two stay movies changed the way they see the world

May 24, 2022
Another arrow in the quiver: Mastercard strengthens cybersecurity consulting practice with new Cyber Front threat simulation platform

May 17, 2022
With a smile or a wave, paying in store just got personal

May 17, 2022
Mastercard Greece Signs 'Diversity Charter'

True to its commitment to an inclusive work environment, Mastercard Greece has signed the "Diversity Charter"

May 9, 2022
Mastercard joins forces with Edenred to revolutionise use of employee discount vouchers in Belgium

April 19, 2022 | Sustainability
Mastercard expands the Priceless Planet Coalition’s forest restoration effort

Mastercard expands the Priceless Planet Coalition’s forest restoration effort

April 7, 2022
Mastercard unveils European Tech Hub in Dublin to serve as innovation engine for digital commerce

April 7, 2022
Mastercard study reveals fewer French microbusinesses now prioritising digital than during the pandemic

March 21, 2022
Avarda taps open banking services from Aiia to improve digital payment experience

March 17, 2022
Mastercard Lighthouse MASSIV announces partnership between startups Investure, DDFinance and Jamii.one to accelerate insurance penetration in Africa

March 14, 2022
Package of goods worth 1 million lei donated to Ukrainian refugees in Romania by Mastercard, Banca Transilvania, eMAG, and Mobexpert

March 11, 2022
Mastercard appoints Sherry Madera as Senior Vice President, Public Policy and Government Affairs

March 5, 2022
Mastercard statement on suspension of Russian operations

February 24, 2022
Mastercard reveals record-high 72% Hungarians now make regular card payments

February 23, 2022
Mastercard and Barraqueiro Group announce partnership to improve urban mobility in Portugal

February 22, 2022
Up Romania is the first issuer in the electronic voucher industry to implement Ethoca Consumer Clarity

February 9, 2022
Prague joins the Mastercard City Possible Network

February 9, 2022
Recycle pilot launched to help Scots go digital in fight against single-use plastic

February 3, 2022
Vendor risk is vast ocean of pitfalls and possibilities. Here’s how to navigate it

February 3, 2022
Algbra unveils its comprehensive values-focused and climate-impact fintech with strategic Mastercard partnership

February 2, 2022
Mastercard Sport Economy Index reveals Europe set for 60% boost of new and returning fans at live events in 2022

January 31, 2022
Mastercard reveals record levels of cybercrime in Belgium during the pandemic

January 31, 2022
Mastercard and Les Digiteurs, the digital platform of the Paris Ile-de-France Chamber of Commerce and Industry, join forces to increase cybersecurity awareness for SMEs and micro-businesses in France

January 31, 2022
Subaio chooses open banking firm Aiia to automate creditworthiness for financial institutions

Today, Subaio chose European open banking leader, Aiia, a Mastercard company, to enable a smarter way for assessing creditworthiness through Subaio’s new whitelabel offering

January 28, 2022
Mastercard and the Government of Catalonia join forces to promote cutting-edge digital technologies across the region

January 20, 2022
Mastercard launches Tourism Innovation Hub in Spain

January 19, 2022
GoTo, Finaro and Mastercard, together for a more sustainable planet

January 13, 2022
Mastercard appoints Dr Peter Robejsek as Country Manager of Mastercard Germany

January 13, 2022
Zilch and Mastercard announce an expanded partnership to launch Zilch BNPL card across Europe

January 7, 2022
Strong end to the festive retail season as Europeans returned to the shops